Lindsey Guest

Beauty Army is personalizing the cluttered world of beauty, maximizing reach for beauty brands and helping women and men discover the best products for their specific needs.
www.beautyarmy.com

- Worked in the world of professional beauty and fashion on the east coast primarily in Boston and New York City.
- Established and maintained relationships with top talent in photography, modeling and art direction.
- Featured in numerous magazines including Sessions and Stuff Boston
- Scouted by top talent agency, zero2sixty
- Established relationships with beauty brands
- Learned about the world of beauty from the point of view of a professional

Interned at Fort Franklin while obtaining my Masters Degree. Sought out new client leads and contributed to existing marketing and PR efforts for existing clients. Contributed to stealth mode technology project for the CEO.

- Facilitated complex negotiations between clients and members of the government
- Strategized growth plans for various clients including the Sea-to-Sky Highway Improvement Project, the Gateway Program (3b budget) and the Canada Line.
- Streamlined complex operations to ensure simplicity and ease of communication maximizing productivity
- Developed streamlined messaging that maintained client's brands among staff and institutional changes
- Executed on growth plan directives
- Negotiated on behalf of my company with members of the public and the government

- Synthesized complex data and recommended courses of action
- Coordinated press releases
- Created various marketing materials
- Facilitated communication between engineers and the public
- Aided in the organization and implementation of public hearings
- Streamlined office processes to maximize productivity
- Organized public forums and various events
- Identified area for improvement and provided recommendations

Chosen as a team leader for the west coast Pepsi taste challenge team. Participated in guerrilla marketing across the west coast. Promoted to west-coast team leader after one month. Determined marketing strategy for all west coast teams throughout the summer of 2004.